Welcome to our Campaign Tech 101 Guide! This guide is meant to provide candidates, staffers, and volunteers working on local races with the foundational technology guidance to get a campaign up and running (or just to shore up your tech!). This list of resources is not exhaustive and will be updated regularly as new tools and tactics emerge.
Americans spend a lot of time on social media. In fact, they spend an average of 147 minutes per day on their socials. Meet them where they are by implementing both paid and organic social media content for your campaign.
Fundraising is a critical component of every campaign. You will need funding to power your technology, programs, and to help you reach voters.
Utilize the power of data to learn about your district, connect with the right supporters, and persuade voters. Good data and targeting will provide a solid foundation for your campaign to reach its goals and win your election.
How are you connecting with the voters in your district? Organizing is the process of building power in your community through recruiting volunteers, talking with voters, and advocating for your constituents and supporters.
The resources included in this guide are not owned by stac labs and were created by progressive organizers and movement technology vendors. Our amplification of these resources should not be construed as an endorsement or partnership between stac labs and any resource shared below. Should you have any questions on any resources included in this guide, please reach out to programs@staclabs.io.